Local results favor the most relevant results for each search. Here, Carl’s Google Business Profile is a short box, but Ernie’s Business Profile would show even more when you scroll. Here, Carl’s Google Business Profile is a short box, but Ernie’s Business Profile would show even more when you scroll. Businesses with complete and accurate information are easier to match with the right searches.
In particular, a listing for a local business is more likely to appear when people search for a nearby business using Google Maps. First and foremost, it’s important to note here that a Google Business Profile is a separate entity from a Google My Business account. First and foremost, it’s important to note here that a Google Business Profile is a separate entity from a Google My Business account. Google My Business acts in the same fashion as Yelp in that it provides the vital information consumers need in order to make a decision about your business.
Are Google My Business posts effective?
When someone searches for your business, your location address and phone number will appear in the knowledge panel on the right-hand side of your search results. In addition, these posts contain a call to action (CTA) feature, which provides an easy and direct way for customers to book appointments or reservations. The higher ranking you have, the higher you will appear on Google search and gain more traffic to your site. It is totally playing on the Fear of Missing Out (FOMO) emotion to attract more businesses towards this feature.
During your Google My Business Profile setup, be sure to input all necessary information accurately, and claim your business as well.
Leave Reply